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KIM LONG MOTOR AND THE VIETNAMESE BUS LEGACY ON THE JOURNEY TO GLOBAL REACH

16-07-2025

Amidst the dynamic transformation of the global automotive industry, Vietnamese enterprises are increasingly taking the initiative in research, manufacturing, and expanding into international markets. This not only reflects strong internal capabilities but also opens up new expectations for the future standing of Vietnam’s industrial sector. Among these trailblazers, KIM LONG MOTOR is steadily asserting its pioneering role by bringing “Made in Vietnam” buses to conquer demanding international markets.

A Solid Foundation from Internal Strength

KIM LONG MOTOR and CHO THAVEE Group sign a contract to export Vietnamese buses to Thailand

With a strategic focus on comprehensive investment from infrastructure to advanced technology, KIM LONG MOTOR now owns a complete ecosystem encompassing manufacturing – assembly – distribution. At its core is the KIM LONG MOTOR Automobile Manufacturing and Assembly Industrial Park located in the Chan May – Lang Co Economic Zone (Hue City). This facility is equipped with state-of-the-art production lines and a highly skilled workforce of engineers and technicians – the key elements in delivering superior-quality KIM LONG buses that carry a strong Vietnamese identity.

A diverse product lineup is a significant competitive edge for KIM LONG MOTOR, ranging from the KIMLONG 99 sleeper buses (22 to 34 sleeper cabins), KIMLONG 99 seated buses (29, 47 seats), KIMLONG 29 seated buses (29, 34 seats), to the KIMLONG X9 minibus (16 seats). These models meet a wide range of passenger transportation demands: fixed routes, charter services, shuttle buses, staff transport, tourism, and high-end travel. With its proven reputation and quality, evidenced by thousands of buses delivered to major transport companies such as FUTA Bus Lines, Van Anh Limousine, Binh Minh Group, Danh Loi Loc, and Royal Lotus, KIM LONG MOTOR has not only firmly established its presence in the domestic market but also built a strong foundation for global expansion.

Step-by-Step Conquest of International Markets

Handover ceremony of KIM LONG electric buses to DAON Mobility (South Korea)

Beyond its domestic achievements, KIM LONG MOTOR remains steadfast in pursuing its long-term export strategy of “Made in Vietnam” buses – a journey that demands both a forward-thinking vision and full compliance with international standards.

The first major milestone was the signing of an export contract with DAON Mobility – a pioneer in green transportation solutions in South Korea. Under this agreement, KIM LONG MOTOR will export 200 KIMLONG EV electric buses annually to serve school transportation and tourism operations in South Korea. These initial products have been highly rated for their modern design, smooth operation, energy efficiency, and especially, their eco-friendliness – a key factor aligning with the country’s smart urban development trends.

Following this success, KIM LONG MOTOR continued to make its mark by signing an annual export contract for 3,000 buses (including 12m electric EV buses and 7.5m Euro 5 diesel buses) to Thailand – the largest automotive hub in Southeast Asia. Both are completely new products, researched, developed, and technically customized to match Thailand's infrastructure, climate, and operational standards. This highlights KIM LONG MOTOR’s strong R&D capabilities and its adaptability to meet the unique demands of different markets.

Positioning the Vietnamese Bus Brand on the Global Map
Vietnamese-branded buses developed to meet strict international standards for performance, safety, and environmental sustainability

While countries like China, South Korea, Japan, and India continue to dominate the production and export of commercial vehicles in Asia, a Vietnamese company gradually overcoming technical and trade barriers to bring “Made in Vietnam” buses to global markets is a remarkable leap forward for the nation’s automotive industry. Not only does KIM LONG MOTOR meet stringent international standards in emissions, safety, and user experience, but more importantly, it has proven that a Vietnamese brand is fully capable of designing, researching, manufacturing, and assembling vehicles that can compete with long-established global manufacturers.

Looking ahead, in addition to expanding its domestic market share, KIM LONG MOTOR plans to accelerate the export of its commercial vehicle lines to other promising international markets, gradually contributing to the realization of Vietnam’s vision to become a new regional hub for automotive manufacturing.

KIM LONG MOTOR’s journey to the global stage is not only the story of a proud Vietnamese enterprise but also a symbol of the pioneering spirit and aspiration for integration of Vietnam’s industrial sector in the new era. With a distinctive development strategy and a solid internal foundation, this Vietnamese bus brand is fully capable of conquering even the most demanding markets and engraving its name on the global industrial map.

KIM LONG MOTOR KIM LONG xuất khẩu xe bus

NEWS - EVENTS

KIM LONG MOTOR HUE JOINT STOCK COMPANY
Address:
Connecting Road to National Route 1A - Chan May Port,
Chan May - Lang Co Ward , Hue City
Business hotline:
(+84) 934 98 2299
Service hotline:
(+84) 934 90 2299
Recruitment hotline:
(+84) 935 315 318
Email:
marketing@kimlongmotor.vn
Website:
https://kimlongmotor.com.vn